Resources
Custom Website Redesign Agency
As a website redesign agency, we provide professional website redesign services to organizations across industries that are looking to exceed business objectives – such as lead generation and conversion rate optimization goals – while increasing brand visibility.
Web Design Services + Development + SEO
Expert Website Redesign Services Start Here
Motion Tactic specializes in custom website redesigns that make a lasting impact. Based in the U.S., we create websites that not only look amazing but also rank well on search engines, deliver a seamless user experience, and strengthen your brand—turning your site into a powerful marketing tool.
Planning and Goal Setting
The website redesign process starts with a comprehensive website redesign plan that identifies the business objectives of the new website, analyzes the needs of your target audience, and pinpoints opportunities to improve your existing website through a thorough website audit. It also helps us nail down the redesign project’s scope, timeline, and resource needs.
Design and Development Work
Once set, the plan is then initiated through a series of prototyping, layout, web design, and development activities that occur as a collaborative process throughout the entire website redesign project. This phase makes up the bulk of the work and project timeline and is how we perfectly match the site’s design to your vision and brand identity.
Deployment and Maintenance Services
Once the brand new website has undergone rigorous testing to ensure functionality, responsiveness, and security across devices and browsers, it’s deployed to a live environment with a well-planned launch strategy to minimize downtime and ensure a smooth migration process. At that point, our redesign services transition to focus on maintenance services and updates to improve your website’s performance and keep your website content aligned with evolving business and user needs.
Featured Web Designs
Where innovation meets sophistication
Expert Web Design and Development Team
Our website redesign company is built upon a team of in-house designers and developers with some of the brightest and most creative minds in the industry.
You’ll likely work with a designer, developer, and your own dedicated account manager and/or project manager who will serve as your primary point of contact. This person acts as internal quality control and advocates for your needs so you never have to.
Our people thrive on in-person collaboration and problem solving. We believe having an in-office team is advantageous for our clients, as it ensures you receive prompt and effective communication during normal business hours.
Our Services
Website Redesign & Development Services
Motion Tactic provides custom web design (including web redesign services), development, and SEO services to businesses that want to turn their site into a revenue-generating tool. If you feel like you’re throwing money at marketing campaigns that are leading potential customers to an ineffective website, we can help.
Custom Website Redesign Services & Design Projects
The goal of a website redesign project is to completely overhaul your online presence with a visually appealing custom solution that moves you closer to your business goals. Our proven discovery, research, and design process enables us to maintain your brand’s image while pushing creative boundaries to not only drive more organic traffic and website visitors, but to turn those visitors into loyal customers.
Areas of expertise:
- Research & Discovery
- Moodboards
- Wireframes
- ADA Compliance
- High-fidelity Design & Animation
- UX Design & UI Design
- Responsive Website Design
Custom Web Development
While your custom website design reels people in, the development piece is what makes your website functional and interactive. These elements are critical to maintaining a positive user experience.
In addition to ensuring an engaging experience for your potential customers, our development team also helps to keep your site secure by implementing up-to-date security best practices and making sure it’s technically sound.
Areas of expertise:
- Custom WordPress CMS Development
- Integrations and API Development
- Website Security Best Practices
- Full Website Quality Assurance (QA) Process
- Launch & CMS Training
- Website Content Management
Search Engine Optimization (SEO)
Search engine optimization is a critical digital marketing play in today’s competitive landscape, as it helps ensure your site and content show up in relevant search results. We offer SEO as part of our website redesign services to fix any technical errors that could be impacting your rankings and to improve user engagement on your site.
Areas of expertise:
- SEO Consulting
- Keyword Research & Reporting
- Long-Tail Keywords Research
- Technical SEO Audits
- Content Marketing Strategy
- On-Page SEO
- Blog Post Topic Research & Outlines
“Motion Tactic is the best team I have ever worked with on a website project. They took the time to learn what we wanted, lent their expertise and delivered a product beyond my expectations.”
Daniel Roche, Director of Marketing
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FAQ
Website Redesign Services
A website redesign project can be a large investment, which means it’s important to choose the right website redesign agency to ensure an ROI that makes the work worth it. Some of the things that set Motion Tactic apart include transparent pricing, real-time visibility into your project’s status via an Asana Gantt chart, and a team that genuinely cares about the end result.
We go beyond understanding your design and navigation preferences to learn your business needs. Our strategic recommendations are based on research of your target audience and industry best practices. We’re a team that’s small enough to pay close attention and anticipate challenges before they delay any work, but large enough to work efficiently and tap into diverse skill sets and experiences.
Here are a few questions we’re often asked about our website redesign services.
What makes an effective website redesign?
There are several factors to consider when planning out a website redesign. First, it’s important to create a journey map to ensure you’re providing the right content and resources at each stage in the buyer’s journey. This should be based on user research and strategy and aligned to your business objectives to improve your lead generation.
Some visual elements to consider include the use of repetition in design patterns and layouts to help strengthen brand recognition and make information easy to find. Visuals such as images or graphics should be used to demonstrate values through product demos, instructional infographics, and interactive models.
Making sure your website redesign has a quick load time and clear calls-to-action (CTAs) that increase the likelihood a website visitor will engage with your brand are also important.
When should you completely overhaul your existing website?
Businesses choose to completely redesign their websites for different reasons. Some do it when they’ve gone through a rebrand and need a redesigned website to match their new brand identity. Others opt for a change when their target audience or business goals have changed.
Many clients come to us when they aren’t getting what they need from their website. For example, they might not be showing up in searches, seeing real business results, providing a good user experience, or keeping up with their competitors. Whatever your case for a website redesign, we can help get you back on track.
What should I look for when choosing a website redesign agency?
When looking for a website redesign company, you should search for an agency that demonstrates clear knowledge of the digital landscape and latest trends in web design, development, digital security, and user experience design.
You’ll want to partner with a company that has a long track record of successful projects with the analytics to back them up. Always look for a diverse website redesign portfolio and good reviews from past clients. A good website redesign company will also be responsive and get to know your business beyond your website project to truly understand what will set you apart.
How do you ensure a responsive design across devices?
All of the websites we design and develop are optimized across desktop and mobile devices, which means the design will be responsive no matter what technology or screen size is used.
We also test your site using the latest two versions of Firefox, Chrome, Edge, and Safari to make sure all your potential customers have a consistent user experience regardless of how they’re accessing your content.
Do you offer long-term support?
Yes! Beyond the initial project, our website redesign agency offers a wide range of ongoing support options to fit every budget.
We can provide necessary maintenance services like uptime monitoring and WordPress and plugin updates. We also offer a higher-level of ongoing support that includes continuous availability for us to make changes and improvements to the new website to make sure it functions smoothly, sees higher traffic, and increases your conversion rates.
Will we be able to add content to the website ourselves?
Yes! While we offer specialized website redesign services that are often custom-coded in WordPress, we make sure to leave user-friendly tools on the back end so you can publish content without the help of a web development team. This saves your business time and money while also enabling you to create landing pages and content at your own pace.
Do you design websites that are ADA compliant?
Yes! As a website redesign agency, we understand the design and site elements that must be adjusted to achieve compliance with the Americans with Disabilities Act (ADA). This is becoming an increasingly popular request among our clients.
Our web designers are experts in balancing compliance with a visually appealing aesthetic, clear layout, and color schemes that are both eye-catching and accessible.