Introduce project and team while establishing processes, deliverables, and expectations to set us up for success.

Install heat map and user tracking software on your existing website to better understand to what’s working and what improvements to prioritize.

Provide a structured approach to account for every page and what sections are needed within each page.

Using specific and relevant industry examples, open the conversation of what your team likes and doesn’t like aesthetically to guide the design process.

Uncover the creative direction for your site as our team assembles the design style, image style, font style and more to extend your brand digitally. We will provide distinctive options to help your team zero in on the big picture.

Conduct discovery sessions to learn your team’s key functionalities and content needs for components. Then initiate low fidelity wireframes in a Sprint format for every page in the Sitemap, ensuring readiness for full design.

Set sprints to determine priority of pages for full high fidelity design, starting with homepage and navigation. We move on to the next sprint once we receive full team approval.